PrivacyProof · Small business

GDPR privacy & cookie consent for small businesses: does it apply to you?

GDPR + the cookie rules require a clear privacy policy, lawful opt-in for non-essential cookies, and a way for people to exercise their data rights. Check yours in 60 seconds.

Does business size change anything?

📐 The honest answer: GDPR has no small-business exemption — it applies regardless of size if you handle EU personal data. Businesses under 250 employees get limited relief from some record-keeping, but the core duties (lawful basis, a privacy notice, honouring data rights) still apply in full.

What it requires

If it applies to you, here's what you need — these are the points small businesses most often miss:

What's at stake

⚠️ Exposure: up to €20M or 4% of global turnover (Art. 83) · Status: In force. Regulators and plaintiffs do go after small businesses — being small is not a defence.

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Common questions

Does gDPR privacy & cookie consent apply to small businesses?

GDPR has no small-business exemption — it applies regardless of size if you handle EU personal data. Businesses under 250 employees get limited relief from some record-keeping, but the core duties (lawful basis, a privacy notice, honouring data rights) still apply in full.

Do I need a cookie consent banner?

If you serve EU/UK visitors and use any non-essential cookies (analytics, advertising), yes — they must load only after the visitor opts in, with a Reject option as easy as Accept.

What must a GDPR privacy policy include?

What data you collect, why, the lawful basis, who you share it with, how long you keep it, international transfers, and how to exercise data rights — in plain language, available at collection.

What are the GDPR fines?

Up to €20 million or 4% of global annual turnover, whichever is higher — plus regulator orders and reputational damage.

The source

RuleGoose checks this against the EU GDPR (Reg. (EU) 2016/679), UK GDPR + ePrivacy/cookie rules. Read it yourself: EUR-Lex — Regulation (EU) 2016/679 →

Find out in 60 seconds — free.
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or read the full GDPR privacy & cookie consent guide, or get one RuleGoose Score across every rule.

Informational only, not legal advice, and not affiliated with the EU. Thresholds can change and be fact-specific — confirm against the cited source. Last reviewed 2026-06-30.