GPSR Ready · supplements & wellness

EU product safety (GPSR) for supplements & wellness

GPSR (in force since Dec 2024) requires an EU Responsible Person, on-product labelling, and listing disclosures.

Since Dec 2024 EU rules supplements & wellness

What EU product safety (GPSR) means for supplement sellers

Supplements are the most claims-sensitive category online: health and efficacy claims, reviews and subscriptions all draw regulator attention on top of the standard privacy rules.

Does this apply to you?

This rule applies to supplement sellers who ship physical products to customers in the EU. Ship physical goods to the EU? Check for an EU Responsible Person, labelling, and listing disclosures. Not sure? The free checker tells you in about a minute — no signup.

The checklist

You need to be able to answer "yes" to each of these — the points supplement sellers most often get caught on:

What's at stake

⚠️ Exposure: recalls, EU sales bans + member-state fines · Status: Since Dec 2024.

Compare the penalty for every rule →

Common questions

How does eU product safety (GPSR) affect supplement sellers?

Supplements are the most claims-sensitive category online: health and efficacy claims, reviews and subscriptions all draw regulator attention on top of the standard privacy rules. Ship physical goods to the EU? Check for an EU Responsible Person, labelling, and listing disclosures.

What is an EU Responsible Person?

An EU-based entity that takes legal responsibility for a product's safety and compliance. GPSR requires one for products sold to EU consumers.

Does GPSR apply to me?

If you ship physical products to consumers in the EU or Northern Ireland, yes — it has applied since 13 December 2024.

What must a GPSR listing show?

Manufacturer details, the EU Responsible Person, product identifiers (type/batch/serial), and safety warnings — shown before checkout.

The source

RuleGoose checks this against the EU General Product Safety Regulation (EU) 2023/988. Read it yourself: EUR-Lex — Regulation (EU) 2023/988 →

Check your EU product safety (GPSR) compliance — free.
Answer a few questions, see exactly where you're exposed, and draft the fix. No signup, runs in your browser. Run the GPSR Ready checker →

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The full picture for supplements & wellness

EU product safety (GPSR) is one of several rules a supplements & wellness business has to meet. See the full supplements & wellness compliance checklist →, or read the platform-neutral EU product safety (GPSR) guide.

Same rule, other industries

EU product safety (GPSR) for cosmetics & beauty → EU product safety (GPSR) for fashion & apparel → EU product safety (GPSR) for consumer electronics → EU product safety (GPSR) for food & beverage →

Informational only, not legal advice, and not affiliated with the EU. Last reviewed 2026-06-30.