Etsy Compliance · Compliance guide

Etsy 2025 Creativity Standards: what it is, who it applies to & how to comply

Etsy's 2025 Creativity Standards police AI/digital 'made by the seller' claims. Check your listing's production fields + description.

Since Jun 2025 Platform & payments

Does this apply to you?

This rule applies if you sell AI-assisted or digital products on Etsy. Selling AI or digital products on Etsy? Check listings against the 'made by the seller' crackdown. Not sure? The free checker tells you in about a minute — no signup.

What Etsy 2025 Creativity Standards requires

In practice, Etsy Compliance's checker looks at whether you can answer "yes" to each of these. Each one is a place sellers commonly get caught:

What's at stake

⚠️ Exposure: listing removal + account suspension. Status: Since Jun 2025.

Statutory maximums are worst-case ceilings, not a prediction — but they're why this is worth ten minutes now.

Common questions

Will AI products get my Etsy shop banned?

AI-assisted work you direct is allowed if listed honestly — 'Designed by a seller', disclosed, and a finished product. Misclassified or undisclosed AI listings risk removal under the 2025 Creativity Standards.

How do I disclose AI on an Etsy listing?

Add a clear line in the description, e.g. 'Created with AI assistance, edited and finalized by the seller', and set the production fields (who/when made, category) correctly.

Can I sell AI prompts on Etsy?

No — selling prompt packs as the product is prohibited. Sell the finished generated files instead.

The source

RuleGoose checks this against Etsy's 2025 Creativity Standards. Read it yourself: Etsy — Creativity Standards →

Check your Etsy 2025 Creativity Standards compliance — free.
Answer a few questions, see exactly where you're exposed, and draft the fix. No signup, runs in your browser. Run the Etsy Compliance checker →

or get one RuleGoose Score across every rule that applies to you.

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Informational only, not legal advice, and not affiliated with Etsy. Last reviewed 2026-06-28.