ReviewProof · consumer electronics

FTC fake-reviews & endorsements for consumer electronics

The FTC's fake-reviews rule bans fake/AI reviews, bought followers, undisclosed influencers, and review suppression.

Since Oct 2024 US rules consumer electronics

What FTC fake-reviews & endorsements means for electronics sellers

Electronics combine strict product-safety regimes, AI features, packaging/e-waste rules and warranty obligations — one of the most rule-dense categories to sell online.

Does this apply to you?

This rule applies to electronics sellers who use reviews, testimonials, influencers, or affiliates. Use reviews, testimonials, influencers or affiliates? Penalties run to ~$53k per violation. Not sure? The free checker tells you in about a minute — no signup.

The checklist

You need to be able to answer "yes" to each of these — the points electronics sellers most often get caught on:

What's at stake

⚠️ Exposure: up to $53,088 per violation (FTC) · Status: Since Oct 2024.

Compare the penalty for every rule →

Common questions

How does fTC fake-reviews & endorsements affect electronics sellers?

Electronics combine strict product-safety regimes, AI features, packaging/e-waste rules and warranty obligations — one of the most rule-dense categories to sell online. Use reviews, testimonials, influencers or affiliates? Penalties run to ~$53k per violation.

Are fake reviews illegal?

Yes — the FTC's rule (16 CFR Part 465, effective Oct 2024) bans fake or AI-written reviews, bought engagement, undisclosed insider reviews, and review suppression, with penalties up to about $53,088 per violation.

Do influencers have to disclose paid posts?

Yes — any material connection (payment, free product, or affiliate commission) must be disclosed clearly and conspicuously.

Can I delete negative reviews?

You can't deceptively suppress or threaten over honest negative reviews. Removing genuine criticism to mislead shoppers is prohibited.

The source

RuleGoose checks this against the FTC reviews rule (16 CFR Part 465) + Endorsement Guides. Read it yourself: eCFR — 16 CFR Part 465 →

Check your FTC fake-reviews & endorsements compliance — free.
Answer a few questions, see exactly where you're exposed, and draft the fix. No signup, runs in your browser. Run the ReviewProof checker →

or get one RuleGoose Score across every rule a consumer electronics business has to meet.

The full picture for consumer electronics

FTC fake-reviews & endorsements is one of several rules a consumer electronics business has to meet. See the full consumer electronics compliance checklist →, or read the platform-neutral FTC fake-reviews & endorsements guide.

Same rule, other industries

Informational only, not legal advice, and not affiliated with the FTC. Last reviewed 2026-06-30.